GoPro acquires CineForm
GoPro, the maker of what is arguably the most widely used action sports wearable video camera announced that it has acquired CineForm, makers of the CineForm 444 Codec that speeds up the high definition video editing process. The codec will now be called GoPro CineForm and will be released with GoPro’s 3D Hero Camera system, which consists of two GoPro Hero cameras in a single housing, enabling the capture of 3D photographs and video. The cameras are connected via a synchronization cable using an expansion port on each camera.
Analysis: GoPro has made quite a splash in the market with its wearable, mountable SD and HD camera systems at very inexpensive price points. While other manufacturers in this space have tried to come up with alternatives to the GoPro system, none have come even close in offering a system that is as easy to use or features the widest possible mounting and wearable configurations. The image quality of these cameras are excellent, and the addition of the GoPro CineForm codec only enhances the system’s capabilities.